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California Shop Small is a 6-week program to help product-based aspiring or existing business owners sell online. Business owners will learn how to get their business online\, reach new customers\, and increase their sales at a local\, regional\, and national scale. After completing the program\, business owners will gain access to sell on a California branded eCommerce platform. Business owners will receive a six-month free subscription to sell online while receiving no-cost one-on-one consulting to assist in furthering their online success.
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Qualifications:
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\n - Open to product-based businesses (Not open to service-based businesses)
\n - For first-time e-commerce businesses
\n - Open to brick-and-mortar businesses that have never sold online before
\n - Cannabis\, CBD\, adult entertainment\, gambling\, and other like businesses are ineligible for the program
\n - You must be a California-based business
\n - *If the program is oversubscribed\, a lottery will be held for the 300 open slots available on the California Shop Small e-commerce site.
\n - *Priority will be given to those businesses that have never made a sale
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What we will be discussing:
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\n - What is California Shop Small
\n - Setting up your store online
\n - Product photos
\n - Online content
\n - Packaging and shipping
\n - Managing your inventory
\n - Merchandising\, Discounts\, Sales Reports\, Orders
\n - Social Media
\n - The importance of selling online
\n - Online Tools
\n - Your inventory
\n - Costing and pricing
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Must be a Product-Based Business
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Six &ndash\; 2 hour cohort workshops\, must attend all sessions!
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